While the Americans & Australians get free laptops, Microsoft India has teamed up with news & entertainment network CNN-IBN for a promotional campaign called – “Windows Nex Gen Families”. There will be 15 families chosen who will get an opportunity to try out Windows 7 & Windows Mobile 6.5 before the international availability. The campaign is quite simple, all one needs to do is fill out a survey form comprising of 4 questions about the gadgets owned within the family & 15 “lucky” families will get the opportunity to be crowned as “Windows Nex Gen Family”.
To participate, visit ibnlive.com/windows
The idea behind Windows 7 & Windows Mobile 6.5 is a follow up to their previous television campaign on the Life Without Walls concept. One of the two adverts that were part of the same:
PS: Nice to see Microsoft India doing something to promote Windows 7